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August 31, 2013 / Vicki James

The Contents

Here is a list of the helpful information found in Strategies for Project Sponsorship.

  • About the Authors
  • Foreword
  • Preface
  • Acknowledgments
  • INTRODUCTION TO PROJECT SPONSORSHIP
    • WHAT IS PROJECT SPONSORSHIP?
    • THE SPONSOR’S ROLE
    • WHAT DO THE PROFESSIONALS SAY?
    • WHO DOES WHAT AND WHEN?
  • PART I – FOR THE PROJECT MANAGER
    • CHAPTER 1 – Preparing to Work with Your Sponsor
      • WHO SHOULD SPONSOR YOUR PROJECT?
      • ASSESSING YOUR SPONSOR
      • INTERVIEWING THE SPONSOR
      • KICKING OFF YOUR RELATIONSHIP WITH THE SPONSOR
    • CHAPTER 2 – Working with a Sponsor
      • USING YOUR INFLUENCE
      • ASKING YOUR SPONSOR FOR HELP
      • GIVING FEEDBACK TO YOUR SPONSOR
      • DELIVERING BAD NEWS
      • THE SPONSOR RESPONSIBILITIES EVALUATION TOOL
      • SHARING THE PROJECT PASSION WITH YOUR SPONSOR
      • PLANNING FOR A SPONSOR’S SUDDEN ABSENCE
      • THE PROJECT MANAGER EVALUATION TOOL
    • CHAPTER 3  – Working with Challenging Sponsors
      • THE ABSENT SPONSOR
      • THE BUSY SPONSOR
      • THE UNINTERESTED SPONSOR
      • THE INEXPERIENCED SPONSOR
      • THE SPONSOR WHO WANTS TO BE THE PROJECT MANAGER
      • THE SPONSOR WHO GETS INVOLVED TOO LATE
      • THE UNTRAINED SPONSOR
      • THE SPONSOR WHO IS PART OF A COMMITTEE OF SPONSORS
      • THE SABOTEUR OR JUST PLAIN BAD SPONSOR
      • WHEN ALL ELSE FAILS
      • THE NOW AND WOW FACTOR
    • CHAPTER 4 – Managing Your Project’s Stakeholders
      • STAKEHOLDER IDENTIFICATION
      • STAKEHOLDER ANALYSIS
      • STAKEHOLDER ENGAGEMENT
      • THE INFLUENCE MAP
  • PART II – FOR THE SPONSOR
    • CHAPTER 5 – Sponsoring Your First Project
      • STORIES FROM OUR SURVEY
      • THE ACCIDENTAL PROJECT SPONSOR
      • TRANSITIONING FROM PROJECT MANAGER TO SPONSOR
      • TAKING SPONSORSHIP SERIOUSLY
    • CHAPTER 6 – Sponsor Responsibilities and Best Practices
      • PROVIDING DIRECTION AND GUIDANCE STRATEGIES AND INITIATIVES
      • WORKING WITH THE PROJECT MANAGER TO DEVELOP THE PROJECT CHARTER
      • IDENTIFYING AND QUANTIFYING BUSINESS BENEFITS TO BE ACHIEVED
      • MAKING GO/NO-GO DECISIONS
      • EVALUATING THE PROJECT’S SUCCESS UPON COMPLETION
      • NEGOTIATING FUNDING FOR THE PROJECT
      • IDENTIFYING PROJECT STEERING COMMITTEE MEMBERS
  • PART III – FOR THE ORGANIZATION
    • CHAPTER 7 – Developing the Sponsor
      • TOO COOL FOR SCHOOL: MAKING SPONSORSHIP TRAINING WORK
      • 50 SECRETS TO BEING A GOOD EXECUTIVE SPONSOR
      • DEVELOPING YOUR ORGANIZATION’S SPONSORSHIP CAPABILITY
      • CATEGORIZING PROJECTS AND SELECTING SPONSORS
      • CAN YOUR PROJECT MANAGEMENT OFFICE HELP?
  • Afterword
  • APPENDIX A – Sponsorship Survey Results
    • THE AUTHORS’ SURVEY
    • Project Agency’s Research
  • APPENDIX B – The Definitive Project Sponsor Checklist
  • APPENDIX C – THE 50 SECRETS TO BEING A GOOD EXECUTIVE SPONSOR
  • APPENDIX D – Additional Resources on Project Sponsorship
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